About Us

We’re here to help you master your finances, buy property, build your portfolio, or expand your business

Know About Our Founder

Kiran Sood

We are a local, family-owned business, based at Craigieburn but servicing clients all around Australia. I moved to Melbourne from India back in 2007 to complete my graduate studies in Accounting & Business.

After having my children, I founded Deals4Loans to help local families and businesses achieve their dreams of home ownership and expansion.

Our Values

We’ll Help Get Your Business Moving


Commitment to deliver the highest quality service to our clients. No matter whether you’re a local business owner wanting to buy a $2 million factory, or a young Graduate who needs money for a second-hand car.


Community is everything and has been the secret to our success. We are heavily involved in over 20 different community groups and charities, including the Werribee Hospital Foundation and the Australian Women’s Association (AWA).

We are eternally grateful for the support of our local community in helping our business thrive and ‘giving’ back is our way of showing our heartfelt appreciation


Compassion for all. Do no harm. In every action and decision, we make as a Business, as a Business Leader, and as a Human.

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